

Builds real local awareness (your name in their hands)
Drives Google & Facebook ad performance through brand recognition
Creates trust and credibility faster than digital ads alone


"We didn’t realize how many jobs we were losing by not ranking high on Google. Once we started ranking in the Top 3, our calls tripled. Now we’re booked out!"
— Jim, Easy Plumbing
📊Results Before vs. After SEO:
✅ 3 Calls Per Week → 9 Calls Per Week
✅More high-value jobs, fewer "dead" leads
✅Beat their biggest competitor in search rankings
💡Want results like this?
Direct mail fixes it fast:
Target the exact neighborhoods where your ideal members live
Put your offer directly in their hands — zero algorithm interference
Cut through the digital noise everyone else is fighting for
Buy real local attention for about $1.20 per household
Build brand awareness in the exact radius your gym depends on
And here’s the overlooked advantage:
When those same people later see your Facebook ads, they recognize you instantly — the postcard created the familiarity, the ad completes the connection.
Direct mail + Facebook ads = Your brand becomes the gym “in their backyard.”

The Direct Mailer Playbook SOP walks you through every step of the process — no guessing, no fluff.
You’ll get:
Video Training: Short, clear tutorials on designing and editing your mailer.
AI Messaging Prompts: Copy-and-paste prompts to help you write headlines and CTAs that convert.
Vistaprint Walkthrough: Step-by-step guide on ordering, printing, and buying mailing lists.
Branding Strategy: Learn how to tie your mailers to your digital ads for maximum awareness.
Design Template: Ready-to-use Canva template with editable layers.
Full Direct Mailer SOP
Video training, AI prompts, and Canva templates
Set up in 2–4 hours, then only 10 min/m
Everything in Tier 1
PLUS one fully custom-designed mailer by our creative team
Everything in Tier 2
PLUS custom landing page, QR code setup, and automated workflow
(requires having Level Up software)
Everything in Tier 3
All 3 direct mailer designs for your 3-month rotation
BONUS: Reactivation mailer for your past clients
(requires having Level Up software)
